Fashion Trends

As we round the corner into the final stretch of Fashion Month, I find it intriguing as always to dissect the different qualities each fashion capital brings to the table.As the cool older sister of the quad, New York Fashion Week…

After one of the most exhilarating London Fashion Week seasons we’ve had in a long while, team Who What Wear has just about settled back into our rudimental, fashion-writing routines. Aside from our spring/summer 2024 trend report,…

For the longest time, I only had eyes for block-heel ankle boots; no other boot style got a look in. However, a few years ago, I invested in the first knee-high boots I’d had since my teens, and they were a game changer. Aside from…

Just when we thought the brand's Embroidered Scarf Jacket was the phenomenon we would never recover from, their Mid Heel Boots came back into stock and we collectively fan-girled all over again. In short, when it comes to outfit…

After what felt like the most confusing September of all time, the freak hot weather has finally cooled down. And whilst it's not quite time to start wearing scarves, tights and faux fur coats, we are excited to ready ourselves to…

The key to making this item look relevant is to opt for soft-looking knitwear, which is as cosy as possible—the appeal of Katie Holmes’s infamous cardi is just how soft it is. Although you can’t beat beige, burgundy, and grey…

Last week was a big one in Milan, but the clothes? Small. Teeny tiny. Minuscule! In essence, 2024 is primed to be a #hotpantsummer. The power moves at some of fashion’s most adored brands kept every editor, stylist, influencer and…

Attention, please. It is at last time to reintroduce your beloved ankle boots back into your wardrobe rotation. That's right. September is almost over and it's high time we strap into something sturdier for the autumn months. …

Eagle eyed readers will have spotted the reinterpreted baguette-meets-clutch in the brand's A/W '23 show, the first without Alessandro Michelle at the helm, and a sign of things to come for what fashion insiders are affectionately…

As autumn's embrace envelops London, the city's fashion-forward residents are donning footwear that seamlessly transitions from the last gasps of summer to the crisp chill of the new season. Londoners have mastered the art of…